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Thoughts, ideas, and insights on digital marketing and creative technology

Optimizing Your Creative Workflow

Nov 15, 2024Productivity4 min read

Creative output improves when the process is repeatable. Here are the habits, templates, and checklists I use to ship faster—without sacrificing quality.

Marketing Trends to Watch in 2024

Nov 28, 2024Marketing7 min read

2024 is the year of measurement discipline: better data, better creative, and better trust. Here are the trends I am watching (and how to use them).

The Design Thinking Process

Dec 5, 2024Design5 min read

Design thinking is not just for designers. Here is how marketers can use it to build better messaging, offers, and funnels—with less guesswork and more signal.

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